# Referral Programs (Pro)

{% embed url="<https://www.loom.com/share/700e8e44bcf142a3af0bd3ec6ce85aa7?sid=a83316fd-1a42-4d9d-a8d6-a3c60ec4cf1b>" %}

### Creating a Referral Program in Listgadget

#### Objective

This SOP outlines the steps to set up a referral program using Listgadget, enabling email subscribers to refer others and earn rewards.

#### Key Steps

\
**Understanding Referral Programs** [0:00](https://loom.com/share/700e8e44bcf142a3af0bd3ec6ce85aa7?t=0)

![generated-image-at-00:00:00](https://cdn.loom.com/sessions/picture-in-scripture/700e8e44bcf142a3af0bd3ec6ce85aa7-0.jpg?Policy=eyJTdGF0ZW1lbnQiOlt7IlJlc291cmNlIjoiaHR0cHM6Ly9jZG4ubG9vbS5jb20vc2Vzc2lvbnMvcGljdHVyZS1pbi1zY3JpcHR1cmUvNzAwZThlNDRiY2YxNDJhM2FmMGJkM2VjNmNlODVhYTctMC5qcGciLCJDb25kaXRpb24iOnsiRGF0ZUxlc3NUaGFuIjp7IkFXUzpFcG9jaFRpbWUiOjE3NDY1NjM2NTN9fX1dfQ__\&Key-Pair-Id=KQOSYIR44AIC0\&Signature=YvAF%7EptCmdUx5Io3dp7TIVBwv9CASFSQrmoRx4vYYMm52o1hEf8JVzLUeq4Q8j5d5oW%7E6r4V6da852cGc4sjHrgjXkP2Mv8wg8wWtNIGhlifi3PYQNSt54XycN2g0qgdDnp7RKQCC8Y-bt%7EoUqIuypfW196rjQY4uwlRQsgjSH4%7EE5o%7EXkrdNTB1Ro9x1qcExMVNdS7HQF07JrWa14ax6Me2Wwb%7EJpQL9nH6WRqa0sDBW%7EF5KtGbBC7PweShIjSTnJzScrRWYfDdcEpNAASN5S89PsGtCTgLP6xdyw37l1cFExnd5O09X7dgF9WhplW18fZD74PUpFFxVCCS8zE9hg__)

* Referral programs allow email subscribers to refer new subscribers.
* Subscribers can earn custom rewards for reaching milestones (e.g., refer 5 people for a t-shirt).
* The goal is to increase subscriber growth.

\
**Connect Your Email Platform** [0:57](https://loom.com/share/700e8e44bcf142a3af0bd3ec6ce85aa7?t=57)

![generated-image-at-00:00:57](https://cdn.loom.com/sessions/picture-in-scripture/700e8e44bcf142a3af0bd3ec6ce85aa7-57.jpg?Policy=eyJTdGF0ZW1lbnQiOlt7IlJlc291cmNlIjoiaHR0cHM6Ly9jZG4ubG9vbS5jb20vc2Vzc2lvbnMvcGljdHVyZS1pbi1zY3JpcHR1cmUvNzAwZThlNDRiY2YxNDJhM2FmMGJkM2VjNmNlODVhYTctNTcuanBnIiwiQ29uZGl0aW9uIjp7IkRhdGVMZXNzVGhhbiI6eyJBV1M6RXBvY2hUaW1lIjoxNzQ2NTYzNjUzfX19XX0_\&Key-Pair-Id=KQOSYIR44AIC0\&Signature=igNBFEG8-H%7Ec0P6yCn7TTkfOzGI1FapSCWonuH8G-qZbh-NYW8v7Dxh7fs4W5NIy5BYhbRR7aSyfLp2Tk5Y14%7ETd3Pw5JfpWgqf7u0fncvuLThbJd4dfkFiQqh8iYZ8dRgVpf0hK33RvnXjHyrg1Amu25nd6locycLemRvoQa-WjdM0CwYILc5is0tuZuY8Nyj5D3p0z5M%7EtD36jnD5w1OSWCPtddjZSwZu2Ngt93RpIG1bQ1COEk0Qg6LkTBalXtULuQvJBqj1FK5taUHa9g8xTyXIL9E2h3blAcoG6x7f9Js8505anasL4CS1V9NlirJbRYJyokOvhsk19uXDHzw__)

* Navigate to **Settings > Account > Integrations**.
* Ensure your email provider is listed. If not, contact support to add it.

\
**Create a New Referral Program** [1:46](https://loom.com/share/700e8e44bcf142a3af0bd3ec6ce85aa7?t=106)

![generated-image-at-00:01:46](https://cdn.loom.com/sessions/picture-in-scripture/700e8e44bcf142a3af0bd3ec6ce85aa7-106.jpg?Policy=eyJTdGF0ZW1lbnQiOlt7IlJlc291cmNlIjoiaHR0cHM6Ly9jZG4ubG9vbS5jb20vc2Vzc2lvbnMvcGljdHVyZS1pbi1zY3JpcHR1cmUvNzAwZThlNDRiY2YxNDJhM2FmMGJkM2VjNmNlODVhYTctMTA2LmpwZyIsIkNvbmRpdGlvbiI6eyJEYXRlTGVzc1RoYW4iOnsiQVdTOkVwb2NoVGltZSI6MTc0NjU2MzY1M319fV19\&Key-Pair-Id=KQOSYIR44AIC0\&Signature=BbNsvVNo1w5SyrFb1C9uynPUtkMVd%7ERtkV3HloG0YKtjvC2vv7IUR13ePWTgIjRnSoUcu%7EXFTUjRpVvQj6k-VmJ43VeGMuzuaWjQ2OVe%7ED8uAUjsP%7E6OVv3uwGH61uxGC2nZSao6p98zrNmABJyuH%7ETutDmmNtV8HtecosikabUGMy3%7EG4C7fdoGlCopPyVPcFLDIN8eKls3ZuvfeDCjjzq8TA0e8R3xRP2-tG0vKdDFCxNL9j8tkd1kMY7XZZjrmTeMMGzw4Go-FVh-ZIAIxE6K6TPJpDs26WViRIQqGkQH5Anolj0gmezoGHSVig0sQZmOMj2Jr5KUhYLXr6WYhA__)

* Click on **Create New Referral Program**.
* Enter the name of your email list or brand (e.g., "Pete's Weekly Roundup").
* Select your email integration (e.g., Kit).

\
**Set Up Custom Thank You URL** [2:24](https://loom.com/share/700e8e44bcf142a3af0bd3ec6ce85aa7?t=144)

* Decide if you want to use a custom thank you page or the built-in page.
* If using a custom page, enter the URL.

\
**Create Subscriber Call to Action** [3:10](https://loom.com/share/700e8e44bcf142a3af0bd3ec6ce85aa7?t=190)

![generated-image-at-00:03:10](https://cdn.loom.com/sessions/picture-in-scripture/700e8e44bcf142a3af0bd3ec6ce85aa7-190.jpg?Policy=eyJTdGF0ZW1lbnQiOlt7IlJlc291cmNlIjoiaHR0cHM6Ly9jZG4ubG9vbS5jb20vc2Vzc2lvbnMvcGljdHVyZS1pbi1zY3JpcHR1cmUvNzAwZThlNDRiY2YxNDJhM2FmMGJkM2VjNmNlODVhYTctMTkwLmpwZyIsIkNvbmRpdGlvbiI6eyJEYXRlTGVzc1RoYW4iOnsiQVdTOkVwb2NoVGltZSI6MTc0NjU2MzY1M319fV19\&Key-Pair-Id=KQOSYIR44AIC0\&Signature=KpvKm2hfBNUbGacJFuu7xWUtFx5bWGm0DqfgEeugcIAqE9C8rNgR%7EvJENXPn8eu51QgcFyFfMw79pvNFzYKfk5DxJu6Y1VcG1%7E8FKFH-y59x9kKgalnyrff1e4w1gdiGpqTk4v4BhKg-ofw1toUystBv13r9RGcjbFBz8noaogND0AuKV93uae9Tg3Fxu3jHGzFjVRCZF-p7YQJ719jqmUaRh-gyZATVqiVvUk43rpwmhqxAuu7w3Vvqjv5IZvoKRhvOBwDh2k0dfuuIo3AQcbhK9tG9qLKDOjiKt-wAola%7E62B%7EhPvMbP-iQZPX%7EqFL7PmKjML2Mzd-kgqqOYNceA__)

* Write a short, bold headline encouraging sharing (e.g., "Share my newsletter with your friends and earn swag!").
* Optionally, add an extended call to action with more details.

\
**Customize Rewards** [4:01](https://loom.com/share/700e8e44bcf142a3af0bd3ec6ce85aa7?t=241)

![generated-image-at-00:04:01](https://cdn.loom.com/sessions/picture-in-scripture/700e8e44bcf142a3af0bd3ec6ce85aa7-241.jpg?Policy=eyJTdGF0ZW1lbnQiOlt7IlJlc291cmNlIjoiaHR0cHM6Ly9jZG4ubG9vbS5jb20vc2Vzc2lvbnMvcGljdHVyZS1pbi1zY3JpcHR1cmUvNzAwZThlNDRiY2YxNDJhM2FmMGJkM2VjNmNlODVhYTctMjQxLmpwZyIsIkNvbmRpdGlvbiI6eyJEYXRlTGVzc1RoYW4iOnsiQVdTOkVwb2NoVGltZSI6MTc0NjU2MzY1NH19fV19\&Key-Pair-Id=KQOSYIR44AIC0\&Signature=hu1TImgEmthzPRoVws3HS7PS1OES0JQqRQDDsn1K51CQi8hlQ-SA9VxPoCB5xrQRYOqYyCYwiQY4QIJn6n1xo9aTiGDLo3DKnsRlX2XQxC63nd7GSGFFNGlK40MPETjPwOJqZQ-RAiGFoaEvYFmUixPlm5Fm%7EFye08oQVdMrkp5xlURuRtkDL1%7ETNP0w465feCyKH4InXx4ilkETJ7JDxY15rSzBfLzKPPGirpJrKH19qQXpG5OHtfx3FpOwtY7irCJIKzKPLxCsnF2HNo-a-j9dYkNUD7bEimfkwPRlyLouxcSOIBBan77z3U9Li%7EJwZNtHwm5eLHsmHjR6URp5eg__)

* Add at least one reward (up to four).
* Provide a name and the number of referrals required to earn it (e.g., "Exclusive Email Content" for 5 referrals).
* Enter a URL for reward redemption.

\
**Design and Color Customization** [5:37](https://loom.com/share/700e8e44bcf142a3af0bd3ec6ce85aa7?t=337)

![generated-image-at-00:05:37](https://cdn.loom.com/sessions/picture-in-scripture/700e8e44bcf142a3af0bd3ec6ce85aa7-337.jpg?Policy=eyJTdGF0ZW1lbnQiOlt7IlJlc291cmNlIjoiaHR0cHM6Ly9jZG4ubG9vbS5jb20vc2Vzc2lvbnMvcGljdHVyZS1pbi1zY3JpcHR1cmUvNzAwZThlNDRiY2YxNDJhM2FmMGJkM2VjNmNlODVhYTctMzM3LmpwZyIsIkNvbmRpdGlvbiI6eyJEYXRlTGVzc1RoYW4iOnsiQVdTOkVwb2NoVGltZSI6MTc0NjU2MzY1NH19fV19\&Key-Pair-Id=KQOSYIR44AIC0\&Signature=pPa%7EdS3t4Pzrd6aJp3uTF6WOBp%7EN5YOLhyOOHzTHN--iVwZO3fPxCExC8I1WjfSLoy3X0BammHRIIWAv3FaJZ7XuWW26dP2bfOdHzm9%7Ep5GEA8F65NZU5%7EsWPwGUGP9-EAGDLuD1Twh-QcpqFMexO5iDibePjQm249jJN2euq64mYF2PCrRTdDN9MlJpm6sGWc53kyosKZbaPRq-XEb-JJp6D-kaPErkjRW43QHlaA9KWvLjCy2fXGX0SS0choxzgkhZO1UnU74mUssh%7ElRDdcLg6XH4wAp2FrC3pCKmTwLdjY4Gkj-f4tYFDiu7XzoW-F6DCU1p0sSpyt-spxgA8w__)

* Choose a color scheme for your referral program.
* Use brand presets or customize colors as needed.

\
**Testing the Referral Program** [6:09](https://loom.com/share/700e8e44bcf142a3af0bd3ec6ce85aa7?t=369)

![generated-image-at-00:06:09](https://cdn.loom.com/sessions/picture-in-scripture/700e8e44bcf142a3af0bd3ec6ce85aa7-369.jpg?Policy=eyJTdGF0ZW1lbnQiOlt7IlJlc291cmNlIjoiaHR0cHM6Ly9jZG4ubG9vbS5jb20vc2Vzc2lvbnMvcGljdHVyZS1pbi1zY3JpcHR1cmUvNzAwZThlNDRiY2YxNDJhM2FmMGJkM2VjNmNlODVhYTctMzY5LmpwZyIsIkNvbmRpdGlvbiI6eyJEYXRlTGVzc1RoYW4iOnsiQVdTOkVwb2NoVGltZSI6MTc0NjU2MzY1NH19fV19\&Key-Pair-Id=KQOSYIR44AIC0\&Signature=IDIRY2XIpdz1nthTf-XQ7u-Z9nS%7Es9bu9QoiRUVfkX%7EzSsxDvtp49lNHFL0Kp44I44dEpvH1GwDkyjcK53R-z2wBHQPkyRYS490S6wKp9nZ1teOY945gir8aQguUANhsEoTgO8zgKfFpFxWbR8ZXYJv1Tvy3QqKL9dGYKjfsDw4AUML13PEcia6R4k0J9fGr0QQYvv-wJablmj9AAUL4kAG51StAcAFYdVOnXsjhGU5R0IT5MfZf31gK8tL7uqwp%7E7Vdrc4TnLY2poolQxGgQb84q98YWKq6vwn5BQuVxaDehUcFPSBigSzqp3IoufUD0OBY4eh4mWZCWvGBY%7Eh9yw__)

* Test the integration settings and ensure everything is functioning correctly.
* Send a test email to verify links and functionality.

\
**Embedding in Newsletter** [8:11](https://loom.com/share/700e8e44bcf142a3af0bd3ec6ce85aa7?t=491)

![generated-image-at-00:08:11](https://cdn.loom.com/sessions/picture-in-scripture/700e8e44bcf142a3af0bd3ec6ce85aa7-491.jpg?Policy=eyJTdGF0ZW1lbnQiOlt7IlJlc291cmNlIjoiaHR0cHM6Ly9jZG4ubG9vbS5jb20vc2Vzc2lvbnMvcGljdHVyZS1pbi1zY3JpcHR1cmUvNzAwZThlNDRiY2YxNDJhM2FmMGJkM2VjNmNlODVhYTctNDkxLmpwZyIsIkNvbmRpdGlvbiI6eyJEYXRlTGVzc1RoYW4iOnsiQVdTOkVwb2NoVGltZSI6MTc0NjU2MzY1NH19fV19\&Key-Pair-Id=KQOSYIR44AIC0\&Signature=nFbvQg9FVm33bvHgvrVN5S7v3MauesFK6y-TA7mgp4l0degFJMu-7%7EpappGTvlXUBDFw-jLq1PmhF%7EHJdmzsi4eEnQLSz6kqs7dfCHeihVm9fHaIaxV-VwE2lHgIVLDzYRVTAdCJxh4B8cJdCFdNh6HyrSXf8UgXv5yDI80uWgFmOgdnbRxhAi5yWqJrTWpkgBX9lXKkk8AoRyNnHNmE2q5o2HjKeUIah%7EVnPRfKHHZ%7EPb-f36NEKbtjdWWHVtBYEYXFQVqyPH3Yhy-ueXELJmm-Ta036uDuHsB5ThteCTrLucUwP-UFd7tISB9kmTKIuvktiLFLyg1jdDtTVXtzgw__)

* Use the provided URL or HTML code to embed the referral program in your newsletter.
* Ensure the links direct to the correct dashboard.

\
**Final Testing and Confirmation** [10:07](https://loom.com/share/700e8e44bcf142a3af0bd3ec6ce85aa7?t=607)

![generated-image-at-00:10:07](https://cdn.loom.com/sessions/picture-in-scripture/700e8e44bcf142a3af0bd3ec6ce85aa7-607.jpg?Policy=eyJTdGF0ZW1lbnQiOlt7IlJlc291cmNlIjoiaHR0cHM6Ly9jZG4ubG9vbS5jb20vc2Vzc2lvbnMvcGljdHVyZS1pbi1zY3JpcHR1cmUvNzAwZThlNDRiY2YxNDJhM2FmMGJkM2VjNmNlODVhYTctNjA3LmpwZyIsIkNvbmRpdGlvbiI6eyJEYXRlTGVzc1RoYW4iOnsiQVdTOkVwb2NoVGltZSI6MTc0NjU2MzY1NH19fV19\&Key-Pair-Id=KQOSYIR44AIC0\&Signature=NKUAxkXnz6bJNsrpLEpPq-2TtK-9vgUS80XEvIszsz53p5nZTuWmQY26-RxLKWHNpic-dj4jwpzERqGXls%7EO32YqCRYiBgnTyWa-kzjquBj9i1d0KE1VepvhIYV6kf6kyBcZyZxTM5dsSFMG6SWC1nu1DN22yNZkslnYYFgFEqAV-CqyHlONYRpHmsxMaArydQH7GkG%7E2gP6uzwBwma0zCsJA9HpJll-2CMHHYX9ieoa7YfPxW8fHn5LYA4g%7E3%7EqObrJ31S9obzbJYljAK6zmsRHFastvpVWbKjXs65N80pL6dyEUCjaghABQX3BMR1k36eXrK4%7E5CWRL4XZP9gqRA__)

* Confirm that the email links work and direct to the correct pages.
* Test the referral process by subscribing with a different email.

\
**Monitor and Adjust** [14:49](https://loom.com/share/700e8e44bcf142a3af0bd3ec6ce85aa7?t=889)

![generated-image-at-00:14:49](https://cdn.loom.com/sessions/picture-in-scripture/700e8e44bcf142a3af0bd3ec6ce85aa7-889.jpg?Policy=eyJTdGF0ZW1lbnQiOlt7IlJlc291cmNlIjoiaHR0cHM6Ly9jZG4ubG9vbS5jb20vc2Vzc2lvbnMvcGljdHVyZS1pbi1zY3JpcHR1cmUvNzAwZThlNDRiY2YxNDJhM2FmMGJkM2VjNmNlODVhYTctODg5LmpwZyIsIkNvbmRpdGlvbiI6eyJEYXRlTGVzc1RoYW4iOnsiQVdTOkVwb2NoVGltZSI6MTc0NjU2MzY1NX19fV19\&Key-Pair-Id=KQOSYIR44AIC0\&Signature=D5ksYqgEjYDd46JCpaliQ6esH9az67qHT-Tlad1dvwCc6sbirO6o1OynL7xcJW3JMyLxx1RkrspRG0R%7ENx1yEo%7ERXHcMAP7fZE57yiErVgeLD2asQL2nOe67QjOxEpOef3ZIkbp%7Em2bhfbzk3VmPk%7E%7EWXN4pn3Rw1luSBbtV58u4vx2tCj9mMyH7u1-hP7I4wG8EZ1fB3XgGrGb0qG9YX2IrimRTcaeBVj%7ElQB7owhlArHH3bpfvCtJP%7ESjabStk8e9bWXtRLF7AGJxQGVZ63-2I7MPjz60jQgOEfyxh3ZauNpwOFYxHC84bq6gAhcDRe3G0Z-nHfruXfilw%7EMS6YA__)

* Regularly check the referral program's performance and make adjustments as necessary.

#### Cautionary Notes

* Ensure that your email provider is supported before starting.
* Test all links and functionalities thoroughly to avoid issues for subscribers.

#### Tips for Efficiency

* Keep your call to action concise and engaging to encourage sharing.
* Regularly review and update rewards to maintain subscriber interest.

#### Link to Loom

<https://loom.com/share/700e8e44bcf142a3af0bd3ec6ce85aa7>
