♻️Referral Programs (Pro)
Creating a Referral Program in Listgadget
Objective
This SOP outlines the steps to set up a referral program using Listgadget, enabling email subscribers to refer others and earn rewards.
Key Steps
Understanding Referral Programs 0:00
Referral programs allow email subscribers to refer new subscribers.
Subscribers can earn custom rewards for reaching milestones (e.g., refer 5 people for a t-shirt).
The goal is to increase subscriber growth.
Connect Your Email Platform 0:57
Navigate to Settings > Account > Integrations.
Ensure your email provider is listed. If not, contact support to add it.
Create a New Referral Program 1:46
Click on Create New Referral Program.
Enter the name of your email list or brand (e.g., "Pete's Weekly Roundup").
Select your email integration (e.g., Kit).
Set Up Custom Thank You URL 2:24
Decide if you want to use a custom thank you page or the built-in page.
If using a custom page, enter the URL.
Create Subscriber Call to Action 3:10
Write a short, bold headline encouraging sharing (e.g., "Share my newsletter with your friends and earn swag!").
Optionally, add an extended call to action with more details.
Customize Rewards 4:01
Add at least one reward (up to four).
Provide a name and the number of referrals required to earn it (e.g., "Exclusive Email Content" for 5 referrals).
Enter a URL for reward redemption.
Design and Color Customization 5:37
Choose a color scheme for your referral program.
Use brand presets or customize colors as needed.
Testing the Referral Program 6:09
Test the integration settings and ensure everything is functioning correctly.
Send a test email to verify links and functionality.
Embedding in Newsletter 8:11
Use the provided URL or HTML code to embed the referral program in your newsletter.
Ensure the links direct to the correct dashboard.
Final Testing and Confirmation 10:07
Confirm that the email links work and direct to the correct pages.
Test the referral process by subscribing with a different email.
Monitor and Adjust 14:49
Regularly check the referral program's performance and make adjustments as necessary.
Cautionary Notes
Ensure that your email provider is supported before starting.
Test all links and functionalities thoroughly to avoid issues for subscribers.
Tips for Efficiency
Keep your call to action concise and engaging to encourage sharing.
Regularly review and update rewards to maintain subscriber interest.
Link to Loom
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